FAQs

Square One is a 100% virtual program where classes, sessions, and office hours all happen online via Zoom, Slack, and other online tools. This allows anyone from around the world to participate.

Square One focuses on Founders who are launching their first technology startup (I.e. proprietary software or tech-enabled). You are a good fit if you have a solid concept (Pre-Product), have a product but have generated little to no revenue (Pre-Revenue), or have a product and a little bit of revenue but have raised less than $250K in outside capital (Pre-Seed).

We’ve curated Program Tracks for Founders to follow at their own pace during the course of the program so they can hit specific goals they are looking to achieve. See our Program Tracks below:

• BUILD Track (For Pre-Product Founders)
• SELL Track (For Pre-Revenue Founders)
• SCALE Track (For Pre-Seed Founders)

To participate in Square One’s pre-accelerator program there is a tuition fee of $1,000 that can be paid upfront or in 5 installments of $225.

If you would like the Square One team to create or build any assets for you over the course of the program, then, in addition to your tuition fee, you will be charged based on the items you select to “Add-On.” Please see optional Add-on prices below:

• Clickable Prototype – $500
• Landing Page – $450
• CRM Setup – $300
• Pitch Deck – $150
• Email Campaign – $100

We want to empower founders to hold onto as much ownership of their company as possible in the early-stages. This is why we do not take any equity for participation in our program but instead we charge a founder-friendly tuition fee upon being accepted.

Also, from our research we noticed that most first-time founders spend between $10K – $20K on an MVP before validating their idea. So we’re looking founders who are willing to make a small financial commitment to learn the fundamentals that will help them avoid costly mistakes such as overpaying for development costs.

Your tuition fees are reinvested back into the Square One community to cover operational expenses, reach more founders across the world and bring in more amazing coaches to help you along your journey.

• Monday: Weekly Meetings for Founders @ on your own time.
• Tuesday: Founders attend Lesson Labs online @ 6:30pm EST
• Wednesday: Q&A w/ Successful Startup Founders @ 6:00pm EST
• Friday: Founders sign up to speak with Advisors during their Office Hours between 10:00am – 5:00pm EST

Yes! All sessions will be recorded and available for your review in our Member Dashboard immediately after the session finishes. However, to gain the most value from this program, we encourage founders who are unable to attend every session to take the initiative to watch Lesson Labs, complete assignments, and schedule time with Advisors on their own time.

Below are some alternatives to participating in our 10-week program:

• Membership

Founders can expect to build their concepts out in a close-knit intimate learning environment with a community of like-minded startup founders who are at the same stage of their startup journey. Our key focus is providing tangible takeaways for each class, connecting you with industry experts to get the full scope of running a startup, and validating your idea through paying customers or getting potential customer to sign up for your waitlist.

What makes Square One Startup School so unique is our intentionality on paying customers instead of going straight to raise capital. We believe that if first-time founders focus their time and energy on converting interest into leads and leads into paying customers then they will experience the traction needed to negotiate better terms with investors when it’s time to scale.